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Our email marketing and retention strategy keeps your customers coming back. Meet Charle Retain.

Charle Retain is our Shopify email marketing agency service, delivering strategic retention plans for ecommerce brands. As a Klaviyo Silver Partner and Shopify Plus experts, we leverage email marketing campaigns, SMS, loyalty and subscription strategies to maximise the lifetime value of your customers.

One Shopify retention strategy powering email, SMS, loyalty and subscriptions to maximise customer lifetime value.

We see Shopify brands failing to leverage the power of email marketing to retain and keep customers coming back. Our team of retention marketers formulate a bespoke approach around your Shopify store to increase the value one customer brings and in turn increase the ROI of your customer acquisition costs. We are a Shopify email marketing agency you can trust to leverage the power of retention-focussed strategies powered by Klaviyo.

40x return on investment from email marketing.*

Charle Retain is an email marketing agency that leverages dedicated strategies with the power of email, SMS & loyalty-driven technology to maximise the value of each customer and improve customer retention. Our retention-focused content marketing service focuses on email marketing at the core to deliver strategies that communicate with the right customers at the right time. We'll segment customers into tailored groups to send them exactly the right type of communication & information delivery for their buying journey all powered by intelligent marketing automation email flows.

Following this, we can leverage up to 94% open rates that SMS has to offer. Our email marketing agency services are designed to re-engage your customer base, build relationships and maximise customer retention for our clients. *Result may vary, statistics from Oberlo's email marketing companies & industries averages.

cambridge satchel

Shopify Plus Design & Development

Why choose Charle as your Shopify email marketing agency?

Charle Retain, the dedicated email marketing agency specialist, adopts a holistic approach tailored around your business to leverage email marketing, SMS, loyalty, subscription and more. We'll segment customers within loyalty schemes or potential / existing subscribers to understand where potential commercial opportunities are to keep customers coming back to your ecommerce store. Our goal is to maximise the lifetime value a customer brings to your business and maximise the ROI you receive from these channels. If a customer you acquired spends more over time from the original cost of acquisition from channels such as PPC, search or social media then you'll receive a better ROI making the acquisition sustainable for your company. Choose Charle Retain as your email marketing agency and take customer retention to the next level.

Segment Shopify customers to deliver personalised email experiences.

As an email marketing agency, we leverage powerful connections between your business's ecommerce platform and your email marketing provider to sync data about your customers in real time. The real-time feed of customers allows us to segment your customers based on their behaviour, meaning they'll receive tailored communication from your brand at the exact moment their purchase behaviour changes online. We'll segment by location, tendency to use discounts, products viewed, purchase history, email engagement and even predictive analytics. Our retention-driven strategies apply the same powerful data-driven approach to SMS marketing too. Whether you target customers in Australia, the USA, Singapore, the United Kingdom, Canada, Chicago or anywhere across the world - we'll tailor an email marketing strategy for the end recipient.

Segmenting an audience expands far beyond onsite behaviour but also considers actions within the entire technical stack of your online store. For example, we'll segment customers by specific features including - online loyalty plans, subscribers or previous subscribers, review engagement, logistic notification triggers, characteristics about individuals or recent quiz completion. Our initial discovery explores market research, your brand's ethos and goals to suggest to best segmentation strategy.

Build an online experience that allows you to understand your customer's accounts and speak to them in a way that engages and improves their experience of your brand. We are email marketing experts ready to transform your brand. An email marketing agency is a business that specialises in creating and managing email campaigns for other businesses. Email marketing agencies typically offer services such as email list building, email design, email copywriting, email analytics, and email delivery. To supercharge retention, choose us as your email marketing agency.

Candy Kittens

Shopify Retainer Suport & CRO

Integrating Klaviyo with loyalty and subscription apps.

Charle Retain, the email marketing agency, goes far beyond email and SMS marketing and offers a holistic approach to retaining customers. Bridging the gap between on-site features with customer communication can maximise engagement.

By leveraging integrations between your email and SMS provider with other technology providers for loyalty and subscriptions we can segment customers and adopt a tailored communication style that maximises retention.

By considering your wider tech stack in our retention strategy, we'll segment and communicate with the right customers at exactly the right time. Additionally, if you are looking to design and develop brand-new onsite features, then our dedicated design & web development retainer known as Charle SiteLab is the perfect match alongside Charle Retain.

Shopify Theme Projects

Charle Retain delivers end-to-end Shopify email marketing including Klaviyo account setup and implementation, automated flow creation and optimisation, email marketing strategy and campaign execution, customer segmentation, template design, SMS marketing, deliverability management, and performance reporting. We also handle migrations from other platforms like Mailchimp, Omnisend or Dotdigital to Klaviyo.

Charle Retain primarily focuses on Shopify and Shopify Plus stores, where we have the deepest expertise. As a Klaviyo Silver Partner, we specialise in connecting Klaviyo to Shopify's rich customer data for powerful segmentation and automation. However, we can support other ecommerce platforms on a case-by-case basis.

Our Shopify email marketing agency pricing is tailored to your specific requirements including list size, campaign frequency, flow complexity and integration needs. Get in touch with our team to discuss your goals and receive a custom proposal with transparent pricing.

Charle Retain focuses on email marketing, SMS, loyalty and subscription strategies. For Shopify store design and development, we offer a separate service called Charle SiteLab. Many clients use both services together for a complete retention and development solution.

As a Klaviyo Silver Partner, Klaviyo is our primary email and SMS platform for Shopify stores. Klaviyo's native Shopify integration offers the most powerful segmentation and automation capabilities for ecommerce. If you're currently using Mailchimp, Omnisend or another platform, we can manage your migration to Klaviyo.

“Working with Charle Agency was an absolute dream, we really felt they had the time for us and the whole project was seamless start to finish”.

Alexa - Marketing Manager | Doisy & Dam

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