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We build Shopify stores that make you more money

Platter is a tech-enabled agency—we design, build, and optimize storefronts that convert better, are easier to manage, and cost less to maintain.

Trusted by 200+ brands, from startups to Fortune 100s

every man jack

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Case Study

neuro

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Case Study

gainful

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Case Study

baboon to the moon

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Case Study

ministry of supply

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Case Study

Your end-to-end Shopify partner

We’re your strategy, design, and development partner for launching (or relaunching) your ecommerce store.

Custom Store Project

Custom Shopify Theme Development For Shopify And Shopify Plus Projects

Our Charle Launch Services Deliver Shopify And Shopify Plus Theme Projects End To End, From Bespoke Theme Design And Builds To Customised Templated Theme Projects Built For Performance, User Experience And Growth.

UX audit & benchmarking

Easily understand how your store stacks up against peers, friction points, and opportunities to increase conversion rate.

Stakeholder interviews

One on one conversations with your team to understand your goals and define “success” before we begin designing your new store.

Email & SMS Marketing

Shopify Email Marketing Agency for Ecommerce Brands

Charle Retain Is Our Shopify Email Marketing Agency Service, Delivering Strategic Retention Plans For Ecommerce Brands. As A Klaviyo Silver Partner And Shopify Plus Experts, We Leverage Email Marketing Campaigns, SMS, Loyalty And Subscription Strategies To Maximise The Lifetime Value Of Your Customers.

Design exploration

Explore multiple homepage concepts so you can confidently choose the right path for your brand.

Functional prototypes

Preview interactive designs and gather feedback early, avoiding surprises 
during development.

Conversion Rate Optimization

Conversion Rate Optimisation Built For Shopify, Driven By Data

Charle SiteLab Is Our Dedicated CRO Service For Shopify And Shopify Plus Brands, Helping You Systematically Increase Conversions, Revenue And Customer Lifetime Value Through Structured Experimentation And Data-Driven Optimisation.

Theme implementation

Get a custom Shopify store tailored to your exact needs, without the headache of starting from scratch.

Fast, efficient development

Your store is built on a clean, reliable codebase that makes changes quicker to implement and easier to maintain.

Shopify Migrations

Shopify Migration Agency Services

Charle Is A Trusted Shopify Migration Agency Delivering End To End Shopify Migration Services For Brands Re-Platforming To Shopify And Shopify Plus. We Manage Complex Data, SEO And Platform Migrations Seamlessly.

Design exploration

Explore multiple homepage concepts so you can confidently choose the right path for your brand.

Functional prototypes

Preview interactive designs and gather feedback early, avoiding surprises 
during development.

Ecommerce SEO Audit

Shopify Store Audit Services

Charle Is A Trusted And Experienced Shopify Audits Agency. We Support Our Merchants To Audit, Identify Opportunities And Execute Improvements For Growth On Shopify & Shopify Plus.

Theme implementation

Get a custom Shopify store tailored to your exact needs, without the headache of starting from scratch.

Fast, efficient development

Your store is built on a clean, reliable codebase that makes changes quicker to implement and easier to maintain.

Powering 200+ Shopify brands

Check out some of the latest stores built by Platter.

Our proven process

A proven approach to building a more profitable Shopify store.

Strategy

Align goals and build a clear roadmap.

Design

Create high-fidelity designs in Figma.

Development

Build your store using our flexible foundation.

Launch

Go live with a fully optimized storefront.

Support

Get help as problems arise or needs change.

Customer stories

Learn how leading DTC brands are building more profitable, higher-converting stores with Platter.

$67K

Revenue Generated

Pllatform

Shopify Plus

90 DAYS

Migration

Pllatform

Shopify Plus

15%

Revenue Generated

Pllatform

Shopify Plus

$250K

Revenue Generated

Pllatform

Shopify Plus

How we compare

Platter

Agencies

Freelancers

DIY

Premium design

Expert strategy

Proven to convert

Fast delivery

Cost-efficient

Easy to update

What our customers are saying

The ease of use of the theme—I mean a monkey could change content on the site with the way Platter is structured.
Brad Larabell
Director of Performance Marketing, Every Man Jack
Platter is the real deal. Does exactly what it says on the box.
Brad Larabell
Director of Performance Marketing, Every Man Jack
Platter is the real deal. Does exactly what it says on the box.
Brad Larabell
Director of Performance Marketing, Every Man Jack
It's huge to have our two sites [Bleacher Report and House of Highlights] connected and updated into beautiful, highly-optimized storefronts. Platter's been great to work with.
Brad Larabell
Director of Performance Marketing, Every Man Jack
Platter was honestly the only one capable or confident that they’d be able to hit our aggressive timeline.
Brad Larabell
Director of Performance Marketing, Every Man Jack
It’s so amazing to regain control while also getting an absolutely beautiful website that hits all of our conversion metrics and all of our KPIs… it’s a dream for anyone who runs a DTC business.
Brad Larabell
Director of Performance Marketing, Every Man Jack
We built a new Shopify store using the Platter Bundle in under 60 days and saw a 45% increase in conversion rate within 30 days of launch.
Brad Larabell
Director of Performance Marketing, Every Man Jack
We got a bid from another company, including a very close family friend who owns an incredible agency and was going to cut us an amazing deal. He said that the Platter proposal was the best proposal he's ever seen at that price. He told us we'd be stupid not to go with you guys.
Brad Larabell
Director of Performance Marketing, Every Man Jack
We’re saving about $80K a year. With Platter, you get a better website. It's kind of a no-brainer.
Brad Larabell
Director of Performance Marketing, Every Man Jack
The team at Platter has built an absolute engine. they’ve built 150+ sites in the last two years. More than most agencies complete in a decade.
Brad Larabell
Director of Performance Marketing, Every Man Jack
Headless required high costs and a dedicated team, but with Platter, we eliminated the complexity and significantly reduced our expenses.
Brad Larabell
Director of Performance Marketing, Every Man Jack
We switched to Platter because it streamlined our day-to-day operations. We found it to be more intuitive than our previous theme, and reduced OpEx combined with quarterly feature drops has made joining the Platter community a clear win for us.
Brad Larabell
Director of Performance Marketing, Every Man Jack
The way Platter helps improve your conversion rate means it truly pays for itself—and at the end of the day, that’s what really matters.
Brad Larabell
Director of Performance Marketing, Every Man Jack

Ready to hit your profit targets?

Take control of your Shopify storefront by booking a call today.